A Minor Fraud...

...but it's the principle of the thing.

The can of food isn't cylindrical. I didn't realize this when I bought it, which of course is the idea. I didn't notice it when I put it away in the pantry, either. But yesterday, cleaning out the pantry, I noticed the bottom of the can was narrower around than the top.

Isn't that a nasty little trick? To make it worse, the label on the can more or less tries to disguise the fact. You think, at first, this must be a weird optical effect of the label. But it isn't, and it isn't a distortion made by your eyeglasses, either. The bottom of the can really is narrower than the top. So when you buy it you have the impression you're getting more than you really are. You think you're buying the same amount you used to, for the same money.

How much extra did it cost to have that non-cylindrical can manufactured, I wonder? Somebody went out of his way to deceive, and went to some extra expense, too. That's the kind of sneakiness I find annoying.